Type a TikTok handle. Get the Creator Rewards estimate per video from real median views, an eligibility check against TikTok's rules, and what a sponsored video is worth from cited price points in four currencies. Or enter followers and views by hand.
466,250 median views × 45% qualified ÷ 1,000 × $0.19 to $1.58 per 1,000 qualified views (median $0.65)
About $160 – $1,300 a month at 4 videos a month, if every video qualifies.
10,000 followers: met
100,000 views in 30 days: met (about 1.9M at this cadence)
Only original videos over one minute earn. TikTok does not publish the rate; the range is the middle half of 77 creators' dashboards.
What a sponsored video is worth
$5,100 – $20,000
Where this account sits: about $7,600
$5,500 – $43,000: market tables for the mega tier, 2 cited rows
$4,700 – $9,300: 466,250 median views × $0.01 to $0.02 per view
The headline range is the geometric mean of the methods' low ends and of their high ends, so one viral video cannot swamp the market tables.
Median views are 1% of followers: better than 17% of 19,381 accounts with 1M+ followers.
p252%p506%p7516%p9036%this account
Virev crawl of public TikTok accounts, median views of the most recent posts as a share of followers. This is what moves the account up or down inside its price range.
What raises or lowers the price
Usage rights: +20 to 50% (루터스), +30 to 100% (포크레터), +20 to 50% for Spark Ads rights (Utopia, France). Six to twelve months is the standard paid term; an extension adds 20 to 40% (Best Korean Agencies).
Exclusivity: 14 to 30 days is the standard clause and mega creators go to 90 days (Best Korean Agencies). No public source gives a percent, so set your own.
A brand booking through an agency pays about $6,100 – $24,000 at a 20% fee. Agencies take 15 to 30% of spend (psdetector, sov2r, Infls; Rakubo in Japan 10 to 30%).
How these numbers are built, with every source
143 price rows from 34 public sources, read 2026-10-03: market tables, agency grids, a marketplace report of real deals, measured creator quotes, seller listings. Each row below is quoted as the source wrote it.
Tier range $5,500 – $43,000: the rows behind it
The range is the 25th percentile of the rows' low ends to the 75th percentile of their high ends, so no single blog decides the number.
Virev study of 165 payout figures shown by 139 creators (2026-10-04), TikTok publishes no rate: a median $0.65 per 1,000 qualified views on the dashboard (77 creators, middle half $0.19 to $1.58); a median 45% of a video's counter views qualify (16 creators who showed both numbers); $0.40 per 1,000 views across all 115 Creator Rewards and Creativity Program creators (middle half $0.06 to $1.11). Only videos over one minute earn. Virev TikTok pay study
TikTok Help Center, Creator Rewards Program: based in an eligible country, personal account, 18+ (19 in South Korea), at least 10,000 followers, at least 100,000 video views in the last 30 days, original videos at least one minute long; qualified views are unique For You feed views over 5 seconds, and a video starts earning at 1,000 qualified views TikTok Help Center
Creators: register once and brands on Virev see your real numbers. Brands: the search opens on this follower tier and engagement.
Stored data as of Aug 28, 2026; the live refresh did not run today.
How the price is built
Tier method: the account's follower count picks one of five tiers (1K to 10K, 10K to 100K, 100K to 500K, 500K to 1M, 1M+). Every cited price row for that tier, platform and currency goes in; the range is the 25th percentile of the low ends to the 75th percentile of the high ends.
Per-view method: the account's median views over its last 12 posts times a cited price per view for the platform and market (13 to 50원 on Korean YouTube, 5 to 22 yen in Japan, $0.05 to $0.10 in the US). Where a market has a per-engagement rate instead, that is used.
Blend: the headline range is the geometric mean of the methods' low ends and of their high ends. The account's point inside the range is its view-rate percentile against accounts of its size in the Virev crawl.
Switches: format, usage rights and exclusivity multiply the range; the agency fee shows what a brand pays through an agency. Every number and its source is in "How these numbers are built" above.
Sponsored video price by follower tier, USD
The middle of what the cited sources say for one post, before usage rights or exclusivity. Real deals cluster at the low end: 80% of 21,000 Collabstr collaborations in 2025 cost under $300, and 크몽 sellers with 75,000 followers list a feed post at 20만원.
Followers
Tier
Range per post
Rows
1K – 10K
nano
$16 – $200
2
10K – 100K
micro
$200 – $1,100
2
100K – 500K
mid-tier
$900 – $5,000
2
500K – 1M
macro
$1,900 – $13,000
2
1M+
mega
$5,500 – $43,000
2
Median views as a share of followers on TikTok
From Virev's crawl of 274,473 public accounts with 1,000+ followers: median views of the most recent posts divided by followers. Brands pay for views, so this ratio is what moves a price inside its tier.
Followers
Accounts
p25
p50
p75
1K to 10K
95,719
23%
61%
199%
10K to 50K
67,857
9%
32%
112%
50K to 100K
26,420
6%
20%
69%
100K to 500K
50,600
4%
13%
42%
500K to 1M
14,496
3%
8%
26%
1M+
19,381
2%
6%
16%
TikTok Creator Rewards: the rules and the rate
TikTok's Help Center lists the conditions: a personal account in an eligible country, 18 or older (19 in South Korea), at least 10,000 followers, at least 100,000 video views in the last 30 days, and original videos at least one minute long. Only qualified views count: unique For You feed views over 5 seconds, and a video starts earning at 1,000 of them.
TikTok does not publish the rate. Virev collected 165 payout figures that 139 creators showed in videos, Reddit posts and interviews. On the dashboard the median was $0.65 per 1,000 qualified views (77 creators), and the middle half got $0.19 to $1.58; this tool uses that range. A median 45% of a video's counter views qualify (16 creators), so the tool counts 45% of the median views as paid. Across all 115 creators the median was $0.40 per 1,000 views. A video of one minute or less, a repost, or a mostly lip-sync video earns nothing from the program, so the sponsored-video price next to it is the larger number for almost every account under 1M followers.
Usage rights: the biggest add-on. +20 to 50% (루터스), +30 to 100% (포크레터), +20 to 30% on YouTube (a Korean PD on Threads), perpetual rights carry the highest premium (Shopify).
Exclusivity: 14 to 30 days is the standard clause, up to 90 days for mega creators (Best Korean Agencies). Longer costs more; no source gives a percent.
Agency fee: 15 to 30% of spend on top of the creator's fee (psdetector, sov2r, Infls); in Japan 10 to 30% as a direction fee (Rakubo). Bundles of feed plus Reel get 15 to 25% off (psdetector).
Format: Story 30 to 50% of a feed post; Reel 1.3 to 3×; YouTube Shorts 50 to 70% of a long video; a dedicated review 1.5 to 2× an integration.
Views beat followers. WISEK's 12 real quotes ran 3.7만 to 112만원 per 10,000 followers with a follower-to-price correlation of 0.23; a 34,000-follower account with 517 saves per post quoted 200만원 while a 243,000-follower account quoted 90만원.
Questions people ask
How much money do you get per view on TikTok?
About $0.65 per 1,000 qualified views, the median of 77 creators who showed their TikTok dashboard; the middle half got $0.19 to $1.58. TikTok publishes no rate. Only about 45% of the views on the public counter qualify, so a video over one minute pays about $0.29 per 1,000 counter views at the median. Only original videos over one minute with 1,000+ For You feed views count, and the account needs 10,000 followers and 100,000 views in the last 30 days (TikTok Help Center). One million counter views on videos over one minute pays about $85 to $711, $293 at the median.
How many followers do you need to get paid on TikTok?
10,000 followers and 100,000 video views in the last 30 days for the Creator Rewards Program, plus a personal account, age 18 (19 in South Korea) and an eligible country, per the TikTok Help Center. Sponsored videos have no threshold: 크몽 lists a 110,000-follower seller at 7만~12만원 per video and Collabstr's average TikTok payout in 2025 was $186.
How is the sponsored price calculated?
Two methods, both from cited sources: the follower tier's market range (25th percentile of the sources' low ends to the 75th percentile of their high ends) and the account's median views times a cited price per view. The headline is the geometric mean of the two, and the account's point inside it is its view-rate percentile among accounts of its size in the Virev crawl. Every row and source is listed under the result.
How much do influencers charge per post?
By tier, for one Instagram feed post in USD: nano (1K to 10K) $10 to $150, micro (10K to 100K) $100 to $1,500, mid-tier (100K to 500K) $1,000 to $8,000, macro (500K to 1M) $5,000 to $19,000, mega (1M+) $10,000 to $50,000 and up (Influencer Marketing Hub, Shopify, Click Analytic). YouTube videos cost 3 to 10× an Instagram post at the same size; TikTok 10 to 25% less. Most real deals are small: 80% of Collabstr's 21,000 collaborations in 2025 cost under $300. Change the currency above for Korean, Japanese and European tables.
What are usage rights and how much do they add?
Usage rights let the brand run the creator's content in its own ads and channels for a set period. Korean agencies price them at +20 to 50% (루터스) or +30 to 100% (포크레터) of the base fee; a French agency adds 20 to 50% for Spark Ads rights (Utopia); the standard paid term is 6 to 12 months and extensions add 20 to 40% (Best Korean Agencies). Perpetual, all-channel rights carry the highest premium (Shopify).
