Blog Creator discovery Guide

Travel influencers in Australia: 100 Instagram creators, measured (2026)

100 Instagram travel creators whose bio names Australia, each with followers, engagement rate and Reel views we measured. The median one has 8.6K followers and a 2.48% engagement rate.

This page lists 100 Instagram creators whose bio names Australia and who post mostly about travel, with the follower count, engagement rate and median Reel views we measured for each one. Virev's crawler read their profiles and recent posts between August 25, 2026 and October 6, 2026. The median creator here has 8,579 followers and an engagement rate of 2.48%, which is below the 2.55% median across the 150 lists in this series and ranks 83rd of 150.

100

Creators measured

Individual Instagram creators with 1,000+ followers and 6+ recent posts.

8.6K

Median followers

Half of the creators on this page have more, half fewer.

2.48%

Median engagement rate

Average likes plus comments per post, divided by followers.

Travel creators in Australia by follower count

Nano accounts (1K to 10K followers) are the largest group, at 53 of 100 creators, or 53%. Nano creators get the highest median engagement rate, 3.94%, against 1.26% for mid-tier creators, so a typical nano post draws 3.1 times the response per follower. Reach grows with size, and the median mid-tier creator's Reels get 20,903 views, against 2,848 for nano creators.

FollowersCreatorsMedian engagement rateMedian Reel views
Nano (1K to 10K)533.94%2,848
Micro (10K to 100K)401.84%8,432
Mid-tier (100K to 1M)71.26%20,903

The 20 biggest travel creators in Australia

These are the largest accounts on the list, sorted by followers at our read. The biggest is Bianca in Melbourne with 312,730 followers and a 1.26% engagement rate.

CreatorFollowersEngagement rateMedian Reel viewsCategory
Bianca in Melbourne313K1.26%93.7KMelbourne local travel and lifestyle
Christian Betzmann | Luxury Travel Creator275K0.39%22.3KLuxury travel
Tom Quan166K1.93%19.5KTravel photography and videography
Stephanie Xanthopoulos143K0.52%16.8KMelbourne and Victorian travel/lifestyle
Kyle Hunter140K1.60%43.0KLuxury travel
Luke Cameron | Travel & Hotel Photographer107K1.79%n/aLuxury travel and hotel photography
Brent Draper103K0.26%8.0KFood and outdoor cooking
Aimee Bell91.3K1.00%10.6KLuxury travel
Nicola Cross90.3K0.96%20.1Ktravel
Elise McLean | Australian Travel Creator89.0K1.37%57.0KTravel
Kat + Kirsten Jamieson-Harwood76.3K0.22%4.3KFamily lifestyle and local travel
Mindy // Spencer // Nyah73.5K0.60%8.4KFamily travel and RV road trips
ASHBIE | Lifestyle • Growth • Travel73.4K0.70%8.2KLifestyle and travel
Marlene Jaasund | Travel, Wellness & Momlife66.3K9.69%116KTravel, wellness and motherhood lifestyle
Manmeet Shah | Melbourne Lifestyle & Travel Blogger|UGC Creator61.2K3.61%40.4KTravel and lifestyle
Tommy59.5K1.78%n/aOutdoor adventure
William Pham57.8K1.84%34.4Ktravel
CurvySam ~ Virtual Plus Size BFF57.5K0.38%6.6KPlus-size lifestyle and community travel
Headspace Campers56.3K2.37%n/aoff-road camper travel
Anna May 梅艾薇 • melbourne & asia travel, food & culture47.3K31.33%35.1KMelbourne travel, food and culture

20 high-engagement travel creators in Australia with 10K to 100K followers

These are the 20 creators with 10,000 to 100,000 followers and the highest engagement rates on the list. The median across all 40 creators in that range is 1.84%, and 6 of these 20 reach at least twice that. We also left out 4 creators with no measured Reel views, or whose average likes and comments beat their median Reel views, since we could not check their rate against reach. A high rate can also come from comment prompts, so open a few recent posts before you reach out.

CreatorFollowersEngagement rateMedian Reel viewsCategory
Jade Simkins | Adventure Travel25.8K80.88%36.7KAdventure travel
Bec Conroy27.2K23.26%7.2KTrail running and outdoor fitness
Anna arora21.4K9.77%17.4KLifestyle and travel
Christie & Josh14.4K7.41%18.9KCouple travel and luxury stays
Venu Jain11.7K5.79%19.6KTravel
KateNevs18.8K5.50%9.5KMelbourne lifestyle and local travel
Shwetha | My Melbourne Days 🇦🇺❤️🌆20.6K3.10%2.8KMelbourne travel and lifestyle
zoë 🐚 | travelling aus12.2K2.64%4.1KTravel
Kimberley10.9K2.62%4.0Ktravel
Alexis26.8K2.21%12.9Ktravel and lifestyle
Adrian Kwa11.0K2.19%3.2Kfood and culinary travel
CJAE & SCOTT | Adventure Travel Couple45.3K2.13%12.9KAdventure travel
Eve Neo24.4K2.10%25.6KFood and local travel
Hamish Lockett | Tasmania22.5K1.84%5.8Koutdoor adventure travel
Potatofishyu47.1K1.69%50.1Ktravel and food
Stevie & Josh ☼♥ Full Time Travel Family25.3K1.44%9.5KFull-time family travel
Harry Vick14.9K1.43%3.4KTravel
Elizabeth Best | Journalist | Content Creator10.0K0.81%2.9KLifestyle and local travel
MIA & BRODY | Van Life Travel Australia | UGC38.1K0.70%6.6KVan life travel
Emma Grader | Family, Travel & Food12.2K0.58%2.0KFamily lifestyle, travel and food

What travel creators in Australia post about

The most common profile category is Travel, on 11 accounts (11% of those with a category), followed by travel with 5. The category is the one the creator or Virev's profile reader set, so treat it as a starting filter.

Instagram categoryCreatorsMedian engagement rate
Travel113.81%
travel51.84%
Travel and lifestyle52.87%
Luxury travel31.00%
Lifestyle and travel25.23%
travel and food21.09%
Adventure travel241.50%
family travel258.91%

How we built this list

  1. We started from 39,669 individual Instagram creators with at least 1,000 followers and 6 measured posts, read by Virev's crawler between August 18 and October 7, 2026. Brands, media pages and businesses are not on the list.
  2. A creator is on this page when their Instagram bio or display name names Australia, such as a city, a region or a flag, and the country in their Virev profile does not name another country. We removed accounts that name the place only inside another account's handle, an email address, or a team or event name, such as a baseball club or a marathon.
  3. The engagement rate is average likes plus comments on the 6 to 12 most recent feed posts, divided by followers at the read.
  4. Median Reel views is the median play count of the creator's last 12 Reels, and it shows n/a when fewer than 3 Reels had a play count. 84 of the 100 creators have one.
  5. These 100 creators were read between August 25, 2026 and October 6, 2026, and follower counts move after that, so check the live profile before you send an offer.
  6. The page shows public profile numbers only, with no emails or phone numbers.

More creator lists

Lists built the same way: Food influencers in Australia, Fashion influencers in Australia, Fitness influencers in Australia, Book influencers in Australia, Australian influencers on Instagram, Lifestyle influencers in Australia. Related reading: Travel influencers on Instagram. For hand-picked lists with a recent post per creator, see influencers in NYC and micro and nano influencers.

Find more travel creators in Australia

This page lists 100 creators from one export. Search Australia creators in Virev to filter 180M+ creator profiles by niche, follower count and engagement, and to see each creator's recent posts.