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Fashion influencers in Australia: 62 Instagram creators, measured (2026)

62 Instagram fashion creators whose bio names Australia, each with followers, engagement rate and Reel views we measured. The median one has 17.5K followers and a 2.54% engagement rate.

This page lists 62 Instagram creators whose bio names Australia and who post mostly about fashion, with the follower count, engagement rate and median Reel views we measured for each one. Virev's crawler read their profiles and recent posts between August 23, 2026 and October 6, 2026. The median creator here has 17,452 followers and an engagement rate of 2.54%, which is below the 2.55% median across the 150 lists in this series and ranks 78th of 150.

62

Creators measured

Individual Instagram creators with 1,000+ followers and 6+ recent posts.

17.5K

Median followers

Half of the creators on this page have more, half fewer.

2.54%

Median engagement rate

Average likes plus comments per post, divided by followers.

Fashion creators in Australia by follower count

Micro accounts (10K to 100K followers) are the largest group, at 26 of 62 creators, or 42%. Among tiers with 5 or more creators, nano creators get the highest median engagement rate, 3.70%, against 2.09% for micro creators, so a typical nano post draws 76% more response per follower. Reach grows with size, and the median mid-tier creator's Reels get 70,210 views, against 2,825 for nano creators.

FollowersCreatorsMedian engagement rateMedian Reel views
Nano (1K to 10K)223.70%2,825
Micro (10K to 100K)262.09%18,588
Mid-tier (100K to 1M)132.47%70,210
Macro (1M and up)10.23%116,367

The 20 biggest fashion creators in Australia

These are the largest accounts on the list, sorted by followers at our read. The biggest is Kelly Gale with 1,602,981 followers and a 0.23% engagement rate.

CreatorFollowersEngagement rateMedian Reel viewsCategory
Kelly Gale1.6M0.23%116KFashion modeling
Hannah Ferrier865K2.42%n/aReality TV personality and lifestyle creator
Crystal Bellotti474K2.47%n/aModeling and fashion lifestyle
Gracie Dzeja387K0.42%47.4KLifestyle and fashion influencer
Dirk Willem Fourie380K1.46%159KMenswear and classic tailoring
TAYLOR A. JONES | Taylor the Tailor320K3.33%96.7KMenswear tailoring and bespoke suiting
Elise Cook ◈ AUSTRALIA315K2.60%153KLifestyle
Nate Taeveniti249K15.12%n/aMen's fashion and lifestyle
CASEE BRIM232K0.57%46.6KFashion and lifestyle
Rachana Kuncha Koorthy188K20.80%170KFashion and outfit styling
Clementina B Mazzanti151K3.89%42.2KFashion and activewear
Charisse Hain122K0.39%n/aLuxury lifestyle
ALISHA AITKEN-RADBURN121K2.83%70.2KFashion
SARITA | Style, Food & Life 40+121K1.34%55.0KLifestyle
Ruthy66.2K8.44%11.2KLifestyle
Olivia Grace63.0K0.51%10.2KFashion and lifestyle
Alhana Friend - Hunter an Charlie62.7K1.20%18.6Kfamily lifestyle
Ange McFarlane52.0K0.85%4.2KFashion and lifestyle
G51.3K11.25%58.0KFashion modeling
Stephanie Saunders ~ Sydney Creator49.3K0.80%n/aSydney lifestyle and entertainment

16 high-engagement fashion creators in Australia with 10K to 100K followers

These are the 16 creators with 10,000 to 100,000 followers and the highest engagement rates on the list. The median across all 26 creators in that range is 2.09%, and 6 of these 16 reach at least twice that. We also left out 4 creators with no measured Reel views, or whose average likes and comments beat their median Reel views, since we could not check their rate against reach. A high rate can also come from comment prompts, so open a few recent posts before you reach out.

CreatorFollowersEngagement rateMedian Reel viewsCategory
Alexandra Vladimirov16.6K35.06%19.6KFashion and modeling
jessica Kazii12.2K17.49%29.0KFashion and lifestyle
Mia Langley12.4K11.88%37.0KLifestyle
KARLY SLATER16.0K11.67%9.6KFitness fashion and activewear
Sinthu Eswaran20.6K6.98%65.8KFashion modeling
Sarah Le Adams20.3K4.42%9.3Klifestyle
Suela32.6K3.55%19.3KBeauty and lifestyle
Jess Farthing29.9K3.36%26.7Kmotherhood and rural lifestyle
Oliver45.3K2.74%81.3KMen's fashion and lifestyle
AussieBroSquad12.7K2.13%4.4KYouth lifestyle
Gillian 🛍️ UGC / CONTENT CREATOR 🕶️10.4K2.05%6.3Kwomen's fashion
Georgia Garnaut28.1K1.73%23.7KFashion and lifestyle
Melodie de Roth27.5K1.62%10.2KFamily lifestyle and fashion
Robyn Louise Hatton15.5K1.36%7.7Kfitness and activewear
𝗠𝗲𝗹𝗯𝗼𝘂𝗿𝗻𝗲 𝗕𝐥𝐨𝐠𝐠𝐞𝐫|Aɳυɾαɠ Kυɱαɾ18.3K1.27%21.8Kmen's lifestyle
Allanah | home styling and fun fashion21.5K0.66%3.9KLifestyle

What fashion creators in Australia post about

The most common profile category is Lifestyle, on 7 accounts (11% of those with a category), followed by Fashion and lifestyle with 6. The category is the one the creator or Virev's profile reader set, so treat it as a starting filter.

Instagram categoryCreatorsMedian engagement rate
Lifestyle72.60%
Fashion and lifestyle61.29%
Fashion modeling36.98%
Men's fashion and lifestyle28.93%
Fashion222.86%
family lifestyle21.48%
Fashion and personal style25.49%
Reality TV personality and lifestyle creator12.42%

How we built this list

  1. We started from 39,669 individual Instagram creators with at least 1,000 followers and 6 measured posts, read by Virev's crawler between August 18 and October 7, 2026. Brands, media pages and businesses are not on the list.
  2. A creator is on this page when their Instagram bio or display name names Australia, such as a city, a region or a flag, and the country in their Virev profile does not name another country. We removed accounts that name the place only inside another account's handle, an email address, or a team or event name, such as a baseball club or a marathon.
  3. The engagement rate is average likes plus comments on the 6 to 12 most recent feed posts, divided by followers at the read.
  4. Median Reel views is the median play count of the creator's last 12 Reels, and it shows n/a when fewer than 3 Reels had a play count. 45 of the 62 creators have one.
  5. These 62 creators were read between August 23, 2026 and October 6, 2026, and follower counts move after that, so check the live profile before you send an offer.
  6. The page shows public profile numbers only, with no emails or phone numbers.

More creator lists

Lists built the same way: Fitness influencers in Australia, Book influencers in Australia, Australian influencers on Instagram, Lifestyle influencers in Australia, Travel influencers in Australia, Food influencers in Australia. Related reading: Fashion influencers on Instagram. For hand-picked lists with a recent post per creator, see influencers in NYC and micro and nano influencers.

Find more fashion creators in Australia

This page lists 62 creators from one export. Search Australia creators in Virev to filter 180M+ creator profiles by niche, follower count and engagement, and to see each creator's recent posts.