TikTok Guide
Decide whether TikTok Shop fits your creator program
Assess TikTok Shop fit by market, product rules, fulfillment, margins and reporting. Use a go, hold or decline decision with US policy examples and clear unknowns.
Blog By workflow
Affiliate marketing
Commission structures, tracked links, program terms and how to recruit creators who sell.
27 articles in Affiliate marketing
Start here
All articles · Page 1 of 3
- Affiliate marketingGuide Build a creator affiliate program around contribution margin Design a creator affiliate offer using eligible products, a worked margin model, refund assumptions and support capacity before inviting your first creators.
- Affiliate marketingGuide Choose affiliate commission terms without copying a competitor Calculate affiliate commission limits for three order profiles, then compare percentage, fixed-bounty and tiered offers after discounts, returns and costs.
- Affiliate marketingGuide Decide how links and discount codes should share credit Set affiliate attribution rules for competing links and codes, then test eight hypothetical purchase journeys before you promise creators a commission.
- EcommerceGuide Match creator offers to unit economics Compare three hypothetical creator offers using discounts, shipping, returns and creator costs. Calculate order contribution and the sales volume needed.
- Affiliate marketingGuide Pay a creator fee, commission, or both Compare guaranteed fees, affiliate commission and hybrid creator pay with three hypothetical offers, order-level calculations and a risk-allocation matrix.
- Affiliate marketingReference Distinguish affiliate-attributed revenue from incremental sales Separate tracked affiliate revenue from sales the program caused. Classify four hypothetical orders, calculate attributed revenue, and assess experiment limits.
- Affiliate marketingReference Handle affiliate sales in several currencies Make creator commissions reproducible with a three-currency workbook, saved exchange rates, clear rounding rules, refund adjustments and payout records.
- TikTokReference Test TikTok Shop affiliate orders before launch Verify native TikTok Shop creator credit with a U.S. order-ID checklist. Record test permission, active commission, order evidence, and settlement status.
- Affiliate marketingReference Write an affiliate program FAQ around edge cases Build a twelve-question creator affiliate FAQ covering personal purchases, code stacking, lost links, returns, disclosures and support using your program rules.
- Affiliate marketingReference Retire a creator code without breaking existing promises End a creator discount while preserving eligible referrals and settling unpaid commissions. Use a retirement timeline, worked balance, and creator notice.
- Affiliate marketingReference Audit affiliate self-referrals and suspicious orders fairly Review unusual affiliate orders with documented signals, private customer records and a creator appeal path. Includes hypothetical cases and payout calculations.
- Affiliate marketingReference Define an affiliate attribution window Choose an affiliate attribution window using purchase delays, tracking limits, and a policy worksheet with hypothetical short and long purchase paths.
