This page lists 71 Instagram creators whose bio names the UK and who post mostly about book, with the follower count, engagement rate and median Reel views we measured for each one. Virev's crawler read their profiles and recent posts between August 29, 2026 and September 21, 2026. The median creator here has 4,717 followers and an engagement rate of 3.90%, which is above the 2.55% median across the 150 lists in this series and ranks 8th of 150.
71
Creators measured
4.7K
Median followers
3.90%
Median engagement rate
Book creators in the UK by follower count
Nano accounts (1K to 10K followers) are the largest group, at 49 of 71 creators, or 69%. Among tiers with 5 or more creators, nano creators get the highest median engagement rate, 3.82%, against 2.66% for micro creators, so a typical nano post draws 44% more response per follower. Reach grows with size, and the median micro creator's Reels get 7,149 views, against 1,084 for nano creators.
| Followers | Creators | Median engagement rate | Median Reel views |
|---|---|---|---|
| Nano (1K to 10K) | 49 | 3.82% | 1,084 |
| Micro (10K to 100K) | 17 | 2.66% | 7,149 |
| Mid-tier (100K to 1M) | 4 | 4.45% | 37,116 |
| Macro (1M and up) | 1 | 14.86% | 999,278 |
The 20 biggest book creators in the UK
These are the largest accounts on the list, sorted by followers at our read. The biggest is Jack Edwards with 1,284,676 followers and a 14.86% engagement rate.
| Creator | Followers | Engagement rate | Median Reel views | Category |
|---|---|---|---|---|
| Jack Edwards | 1.3M | 14.86% | 999K | Author |
| TONI TONE | 536K | 4.19% | n/a | Author |
| Olivia Dodd | Poet | 318K | 10.80% | n/a | Poetry |
| Amy Jordan Jennings | 143K | 4.71% | 47.3K | Books and literature |
| whatemmyreads | 104K | 2.67% | 26.9K | Books and reading community |
| Nicole | 91.7K | 1.35% | 22.4K | Books and literature |
| 🤍 🪴What The Teacher Reads🪴 🤍 | 85.9K | 0.04% | 2.6K | Children's books and early-years reading |
| Claire Linney | 78.3K | 0.69% | n/a | Author |
| Jassa Ahluwalia | 70.7K | 1.95% | 20.6K | Literature and mixed-race identity advocacy |
| Becky☁️| bookstagram | 64.3K | 2.02% | n/a | Books and bookstagram |
| Dr Estelle Paranque | Historian | 55.5K | 6.89% | n/a | Writer |
| Maureen Onwunali | 54.1K | 2.18% | n/a | Spoken-word poetry |
| ~ 𝖆𝖙𝖑 | 52.5K | 5.18% | n/a | Spoken word poetry |
| Eloise Blaise | Bibliophel | 26.0K | 2.45% | 7.4K | Books and Bookstagram |
| Ilda 🤍📚✨ | 19.0K | 1.39% | 7.8K | Books and reading |
| A B I G A I L 📖✍🏼 | 16.4K | 9.52% | n/a | Writer |
| lauren ♡︎ • bookstagram | 15.7K | 11.78% | 1.7K | Books and Bookstagram |
| Hannah Kaner | 14.5K | 4.20% | n/a | Author / literary fiction |
| Danielle 💫 🧚🏼 🐉 | 11.9K | 12.29% | n/a | Books and reading |
| soph’s bookstagram ⋆✴︎˚｡⋆🐉 | 11.0K | 5.41% | 6.9K | Books and reading |
What book creators in the UK post about
The most common profile category is Books and reading, on 25 accounts (35% of those with a category), followed by Books and literature with 5. The category is the one the creator or Virev's profile reader set, so treat it as a starting filter.
| Instagram category | Creators | Median engagement rate |
|---|---|---|
| Books and reading | 25 | 4.60% |
| Books and literature | 5 | 2.78% |
| Author | 3 | 4.19% |
| Writer | 3 | 9.52% |
| Poetry | 2 | 6.52% |
| Books and bookstagram | 2 | 7.83% |
| Books and Bookstagram | 2 | 7.12% |
| Bookstagram / romance book content | 2 | 6.60% |
How we built this list
- We started from 39,669 individual Instagram creators with at least 1,000 followers and 6 measured posts, read by Virev's crawler between August 18 and October 7, 2026. Brands, media pages and businesses are not on the list.
- A creator is on this page when their Instagram bio or display name names the UK, such as a city, a region or a flag, and the country in their Virev profile does not name another country. We removed accounts that name the place only inside another account's handle, an email address, or a team or event name, such as a baseball club or a marathon.
- The engagement rate is average likes plus comments on the 6 to 12 most recent feed posts, divided by followers at the read.
- Median Reel views is the median play count of the creator's last 12 Reels, and it shows n/a when fewer than 3 Reels had a play count. 37 of the 71 creators have one.
- These 71 creators were read between August 29, 2026 and September 21, 2026, and follower counts move after that, so check the live profile before you send an offer.
- The page shows public profile numbers only, with no emails or phone numbers.
More creator lists
Lists built the same way: Mom influencers in the UK, Fitness influencers in the UK, Beauty influencers in the UK, Pet influencers in the UK, UK influencers on Instagram, Lifestyle influencers in the UK. For hand-picked lists with a recent post per creator, see influencers in NYC and micro and nano influencers.
Find more book creators in the UK
This page lists 71 creators from one export. Search the UK creators in Virev to filter 180M+ creator profiles by niche, follower count and engagement, and to see each creator's recent posts.
