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Creator discovery
How to turn a brief into a shortlist: where to look, which numbers to read, what to check before the first email.
214 articles in Creator discovery
All articles · Page 14 of 18
- Creator discoveryGuide Mom influencers on Instagram: 47 US creators by follower tier (2026) 47 US mom influencers on Instagram, from 1,370 to 1.7 million followers, grouped by tier, with measured typical-post engagement, posting pace and brand fit. Plus what a mom creator gets per post at each size, and how 1,096 mom creators get paid.
- Creator discoveryGuide Running influencers on Instagram: 51 creators by follower tier (2026) 51 running, trail, triathlon and HYROX creators on Instagram in 18 countries, from 1,400 to 1.2 million followers, with measured typical-post engagement, posting pace and brand fit. Plus how 438 runners get paid, and what Runna posts get.
- Creator discoveryGuide Gym and bodybuilding influencers on Instagram: 46 US creators by follower tier (2026) 46 US gym, bodybuilding, CrossFit and weightlifting creators on Instagram, from 1,000 to 1.7 million followers, with measured typical-post engagement, posting pace and brand fit. Plus what a gym creator with 20K followers gets per post, and how 834 strength creators get paid.
- InstagramGuide How many followers do you need to get sponsored? 1 in 13 at 10K (2026 data) We checked 227,611 Instagram creators. In 6 months, 2.1% of creators with 1K-2K followers posted a sponsored post, 7.5% at 10K-20K and 21.7% at 1M+. The 10K step, gifts vs paid deals, niches and real small creators, with a CSV.
- Creator discoveryGuide Lifestyle influencers on Instagram: 40 creators with measured engagement (2026) 40 lifestyle influencers on Instagram, from 1,200 to 2.5 million followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 5,224 lifestyle creators Virev measured, split into home, family, day in the life, minimal and wellness, with sponsored-post results from 7,852 ad posts.
- Creator discoveryGuide Beauty influencers on Instagram: 40 creators with measured engagement (2026) 40 beauty influencers on Instagram across skincare, makeup, hair, nails and K-beauty, from 1,000 to 900,000 followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 2,439 beauty creators Virev measured, with results from 4,919 sponsored beauty posts and a L'Oréal Paris case.
- Creator discoveryGuide Food influencers on Instagram: 40 creators with measured engagement (2026) 40 food influencers on Instagram, from 1,300 to 4.4 million followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 3,077 food creators Virev measured, split into restaurants, recipes, baking, healthy and vegan, with NYC picks and results from 5,714 sponsored food posts.
- Creator discoveryGuide Are micro and nano influencers worth it? We measured 391,731 creators (2026) 100 nano influencers at published rates got a typical 969,000 views for $11,150. One macro creator got 144,000 views for $8,240. Reach, sponsored-post drop, cost per view and supply by niche, with a CSV.
- Creator discoveryGuide Micro fitness influencers on Instagram: 55 creators with 1K to 50K followers (2026) 55 micro and nano fitness influencers on Instagram with 1,000 to 50,000 followers, in the US, UK, Canada and Australia. Typical-post engagement, posting pace, a recent post and brand fit for each, split by bodybuilding, powerlifting, running, yoga, coaches, home workouts and women's strength. Picked from 1,396 small fitness creators Virev measured.
- Creator discoveryGuide Book influencers: 40 bookstagram and BookTok creators, measured (2026) 32 bookstagrammers and 8 BookTok creators, from 3,500 to 1.3 million followers, with typical-post engagement, posting pace, a recent post and brand fit. Picked from 944 book creators Virev measured, plus the ad numbers for the niche.
- Creator discoveryGuide Christian influencers on Instagram: 36 creators with measured engagement (2026) 36 Christian creators on Instagram, from 2,000 to 4.9 million followers, with the engagement rate of their typical post, posting cadence and a recent post. Picked from 625 Christian creators that Virev measured, read from July to October 2026.
- Creator discoveryGuide Dog and pet influencers on Instagram: 36 creators with measured engagement (2026) 36 dog, cat and pet influencers on Instagram, from 1,400 to 2.4 million followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 455 pet creators that Virev measured, with sponsored-post results from 1,137 ad posts.
