This page lists 66 fashion creators who post on Instagram from South Korea, with the followers, engagement rate and median Reel views we measured for each one. Virev's crawler read their profiles and recent posts between August 19 and September 30, 2026. The median creator here has 87,798 followers and an engagement rate of 1.98%.
The list is for a brand or agency outside Korea that wants to seed clothing, bags or accessories with Korean creators. Pick a follower range from the first table to match your budget, then narrow the names by engagement rate and Reel views. The list mixes menswear accounts, models, daily outfit posters and creators who cover beauty and fashion together. Open each creator's recent outfit posts and check that your pieces fit their style before you send an offer.
66
Creators measured
87.8K
Median followers
1.98%
Median engagement rate
Korean fashion creators by follower count
Micro accounts (10K to 100K followers) are the largest group, at 34 of 66 creators, or 52%. Among the groups with at least 5 creators, nano creators have the highest median engagement rate, 7.47%, and mid-tier creators the lowest, 1.01%. A nano post gets 7.4 times the response per follower of a mid-tier post.
| Followers | Creators | Median engagement rate | Median Reel views |
|---|---|---|---|
| Nano (1K to 10K) | 6 | 7.47% | 861 |
| Micro (10K to 100K) | 34 | 1.98% | 26,145 |
| Mid-tier (100K to 1M) | 23 | 1.01% | 112,295 |
| Macro (1M+) | 3 | 1.67% | 968,516 |
The 20 biggest Korean fashion creators
These are the largest accounts on the list, sorted by followers at our read. Names appear as each creator writes them on Instagram, with the handle in parentheses. The biggest is 비 르 (@virbro__), a menswear account with 4.37M followers.
| Creator | Followers | Engagement rate | Median Reel views | Category |
|---|---|---|---|---|
| 비 르 (@virbro__) | 4.37M | 0.66% | 970K | Men's fashion |
| 김 고은 KIM GOEUN (@goxnniee) | 1.47M | 6.06% | 1.3M | Fashion and lifestyle |
| 신재은 ShinJaeeun (@zennyrt) | 1.11M | 1.67% | 320K | Model |
| 소연 정 (@soyeon_lightup) | 830K | 2.21% | 310K | Model |
| 오재형 (@daegwan_5) | 700K | 0.45% | n/a | Actor and fashion/lifestyle creator |
| 박나언 (@na_onion) | 650K | 0.57% | 150K | Fashion and lifestyle |
| @1993kg | 500K | 0.46% | n/a | Fashion, beauty and lifestyle |
| 젤라비 🇰🇷(freelancer model) (@j876my) | 480K | 0.52% | 70K | Fashion |
| 신 유은 yueun shin (@yuuxeun) | 360K | 1.01% | 52K | Fashion and lifestyle |
| 락채은 (Freelance Model) (@rockchaeeun) | 270K | 0.16% | 27K | Beauty and skincare |
| 짼 (@z___meme) | 240K | 0.92% | n/a | Fashion and lifestyle |
| 모아 (@callme.moa) | 230K | 73.08% | 370K | Model |
| 이윤성 𝗟𝗲𝗲 𝗬𝘂𝗻 𝗦𝘂𝗻𝗴 (@oddyune) | 210K | 0.97% | n/a | Men's fashion and lifestyle |
| 스윗바나 (@junhamom83) | 210K | 0.81% | 19K | Digital creator |
| 임혜진 (@dlaowls__) | 200K | 13.74% | 370K | Model |
| 뷰티 (@dlskdgml01) | 170K | 0.84% | n/a | Blogger |
| 쏘블리ღ🪽🤍Lee soyoung (@leeesovelyz) | 160K | 3.95% | n/a | Model |
| Wendy Park (@wendonnyi) | 150K | 3.57% | 180K | Beauty and fashion lifestyle |
| 동그란 Donggeuran (@nameisran) | 140K | 12.03% | 250K | Model |
| R’MAL(알마르) (@k.aa_a) | 120K | 1.04% | n/a | Men's fashion and lifestyle |
Two rates stand out for accounts this size: 모아 (@callme.moa) at 73.08% and 임혜진 (@dlaowls__) at 13.74%. Open their recent posts and check where the likes and comments come from before you plan on that rate.
Kim Goeun (@goxnniee) also appears in our list of 36 Korean influencers at 6.2%. That list measures the median post, and this page averages 6 to 12 recent posts, so her two rates differ a little.
8 high-engagement Korean fashion creators with 10K to 100K followers
These are the 8 creators among the 34 with 10,000 to 100,000 followers whose engagement rate is at or above that group's median of 1.98%, sorted by rate. We left out creators whose average likes plus comments beat their median Reel views, and creators with no measured Reel views, because we could not check their rate against reach. A high rate can also come from comment giveaways, so open a few recent posts before you reach out.
| Creator | Followers | Engagement rate | Median Reel views | Category |
|---|---|---|---|---|
| yeBBIN ໒꒱ (@yebbin._.rose) | 22K | 23.88% | 20K | Beauty and fashion lifestyle |
| 예지 ও (@yyye_ji) | 27K | 10.36% | 220K | Fashion and beauty |
| 김지원 (@x.__s1n) | 53K | 9.04% | 110K | Model |
| 이융두 (@uuunju) | 23K | 6.44% | 15K | Fashion and lifestyle |
| sodam Lim (@demisodam_) | 51K | 4.09% | 74K | Fashion |
| fosa (@__fosa) | 70K | 2.72% | 21K | Fashion |
| 피한아 (@p._____.ha) | 50K | 2.49% | 62K | Women's fashion and personal style |
| Kang Hye Young (@__.dodam.__) | 17K | 2.15% | 9,204 | Digital creator |
What Korean fashion creators post about
The most common profile category is Model, on 19 accounts. The category is the one the creator set on Instagram or the one Virev's profile reader gave the account, so treat it as a starting filter for your search.
| Category | Creators | Median engagement rate |
|---|---|---|
| Model | 19 | 2.71% |
| Fashion and lifestyle | 8 | 2.11% |
| Digital creator | 5 | 1.41% |
| Reel creator | 5 | 0.96% |
| Fashion | 3 | 2.72% |
| Beauty and fashion lifestyle | 3 | 3.57% |
| Beauty and skincare | 2 | 0.58% |
| Men's fashion and lifestyle | 2 | 1.00% |
How we built this list
- We counted a creator as based in Korea from the country in their Virev profile, the language of their captions (Korean in at least half of their posts) and the places named in their bio. We removed accounts whose profile names another country.
- We kept creators whose profile category, main topic in Virev, or Korean bio names fashion, with words such as 패션 (fashion), 코디 (outfit) and 데일리룩 (daily look).
- The list holds individual creators only, with no brands, media pages or shops. Each one has at least 1,000 followers and at least 6 measured recent posts.
- The engagement rate is average likes plus average comments on the 6 to 12 most recent feed posts, divided by followers at the read.
- Median Reel views is the median play count of the creator's last 12 Reels, and it shows n/a when fewer than 3 Reels had a play count. 39 of the 66 creators have one.
- We read these numbers between August 19 and September 30, 2026. Follower counts move after that, so check the live profile before you send an offer. The page shows public profile numbers only, with no emails or phone numbers.
More creator lists
We built lists of Korean creators the same way for fitness, lifestyle, golf, home interiors and Busan. Lists for Seoul, food, parenting, pets, travel, camping, running and Jeju are in Korean. Related reading in English: Korean influencers, Korean beauty influencers, beauty influencers on Instagram, fashion influencers on Instagram, micro and nano influencers and our study of sponsored post engagement. Our influencer rates in Korea page has prices by tier, and our Korean-language guide covers influencer seeding in Korea.
Find more Korean fashion creators
This page lists 66 creators from one export. Search Korean fashion creators in Virev to filter 180M+ creator profiles by niche, follower count and engagement, and to see each creator's recent posts.
