Blog By platform
Reels, Stories, collabs and the Instagram numbers that matter when you pick and brief creators.
211 articles in Instagram
All articles · Page 14 of 18
- InstagramGuide How many followers to get verified on Instagram? 680K checked We checked 680,058 Instagram accounts. 1 in 10 with 1K-5K followers has a blue check, and the median verified account has 102,548 followers.
- Creator discoveryGuide Yoga influencers on Instagram: 43 yoga and Pilates creators by follower tier (2026) 43 yoga and Pilates creators on Instagram in 15 countries, from 1,100 to 2.3 million followers, with measured typical-post engagement, posting pace and brand deals. Plus what 128 yoga creators get per post, and why they advertise their own classes far more than brands.
- InstagramGuide Instagram follower growth rate 2026: median 0.93% a month 0.93% a month is the median Instagram follower growth rate across 126,356 accounts in 2026. 24.2% lost followers. Growth by size, posting pace and reels.
- Creator discoveryGuide Mom influencers on Instagram: 47 US creators by follower tier (2026) 47 US mom influencers on Instagram, from 1,370 to 1.7 million followers, grouped by tier, with measured typical-post engagement, posting pace and brand fit. Plus what a mom creator gets per post at each size, and how 1,096 mom creators get paid.
- Creator discoveryGuide Running influencers on Instagram: 51 creators by follower tier (2026) 51 running, trail, triathlon and HYROX creators on Instagram in 18 countries, from 1,400 to 1.2 million followers, with measured typical-post engagement, posting pace and brand fit. Plus how 438 runners get paid, and what Runna posts get.
- Creator discoveryGuide Gym and bodybuilding influencers on Instagram: 46 US creators by follower tier (2026) 46 US gym, bodybuilding, CrossFit and weightlifting creators on Instagram, from 1,000 to 1.7 million followers, with measured typical-post engagement, posting pace and brand fit. Plus what a gym creator with 20K followers gets per post, and how 834 strength creators get paid.
- InstagramGuide How many followers do you need to get sponsored? 1 in 13 at 10K (2026 data) We checked 227,611 Instagram creators. In 6 months, 2.1% of creators with 1K-2K followers posted a sponsored post, 7.5% at 10K-20K and 21.7% at 1M+. The 10K step, gifts vs paid deals, niches and real small creators, with a CSV.
- Campaign measurementGuide Influencer marketing statistics 2026: 112 numbers from 35 million posts Every number from Virev's creator studies in one place, each with its sample, dates and source. Sponsored posts get 0.69x a creator's usual engagement, 83% of Instagram creators posted none in a year, and published rates cost $43 per 1,000 views. With a CSV.
- InstagramGuide Instagram algorithm 2026: what moves views in 10.4M reels 10.4 million reels compared with the same creator's other reels. Collab posts got 1.52x the views. Hashtags and posting time moved views 9% or less.
- Creator discoveryGuide Lifestyle influencers on Instagram: 40 creators with measured engagement (2026) 40 lifestyle influencers on Instagram, from 1,200 to 2.5 million followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 5,224 lifestyle creators Virev measured, split into home, family, day in the life, minimal and wellness, with sponsored-post results from 7,852 ad posts.
- Creator discoveryGuide Beauty influencers on Instagram: 40 creators with measured engagement (2026) 40 beauty influencers on Instagram across skincare, makeup, hair, nails and K-beauty, from 1,000 to 900,000 followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 2,439 beauty creators Virev measured, with results from 4,919 sponsored beauty posts and a L'Oréal Paris case.
- Creator discoveryGuide Food influencers on Instagram: 40 creators with measured engagement (2026) 40 food influencers on Instagram, from 1,300 to 4.4 million followers, with the engagement rate of their typical post, posting pace, a recent post and brand fit. Picked from 3,077 food creators Virev measured, split into restaurants, recipes, baking, healthy and vegan, with NYC picks and results from 5,714 sponsored food posts.
